PRACTISING STOP ANIMATION

This is just a short video of our stop animation practises, so far we are thinking of using the flowers twisting around (possibly after the sad part of the song, reflecting the abuse, on the beat just before Happiness... another one we might use is the petals, either coming off the flower or going round in a circle at the beginning of the song, on the beat leading up to Happiness hit her...

EDITING - FIRST DRAFT ALMOST COMPLETE

Here is our first draft so far, we have edited up to about 2 minutes in, and then 40 seconds from the end. Once we have completed editing the middle 30 or so seconds we will be ready for our audience feedback.

ANALYSIS OF MY ALBUM ADVERT

Album Advert Analysis

ALBUM RELEASE ADVERT

Here is my magazine advert for the release of our album 'It's Just Me'. It has been advertised to be released for purchase on the 6th of May and is also available to download on iTunes, I included this as more albums and music are downloaded as opposed to being bought in shops in CD form.

FILMING AT 5AM

Me and Elizabeth filming at Hamstead Heath at 5am in the morning.

CONVENTIONS OF A ALBUM RELEASE ADVERT

In class we discussed the conventions of an album advert:
-Genre specific (the advert should adhere to the genre of the artist and the music)
-Image of the album cover
-Image of the artist
-Reviews/ endorsements
-Ratings
-Album name
-Price
-Release date
-Debut album
-Unseen features
-Slogan
-Record label
-Tour Dates
-Outlets available (websites)
-limited edition
-Offers (free downloads etc)
-

ALBUM ANNOTATIONS

A few examples of different album release adverts

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ALBUM ADVERTS

Selection of albums on sale in nme magazine

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ALBUM RELEASE ADVERT - KERRANG

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NEW ALBUM RELEASES

The new album release for, screamadelica, has been advertised on the cover of music magazine NME. The subtitle for the advert "It was Sexy, It was druggy and it was underground" talks about their recent performance of their concert.Therefore the advert is advertising two events and products, the release of the album played at the concert and the concert itself. The Advert is particularly audience and genre specific, "on of the druggiest albums ever" adhering to the trance genre and therefore appealing to a select group. Artists from a similar genre are also mentioned, therefore attracting new listeners who might have listened to other artists.

The colour scheme and layout for the magazine cover is similar to that of the album, showing NME's support behind it's release. The album cover itself depicts a childish drawing of a sun, this can present a carefree attitude within their music and also a basic and primary level, similar to the title Primal Scream. The name Screamadelica reflects the psychedelic genre, possibly a new style for the band which their album is pointing out to the target audience and listener.

The lead singer is holding the album, which has no sight of the name itself or the name of the band, this gives the album identity and promotes it to audiences and NME readership.

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